Trademark maintenance + monitoring

You did the hard part. Now keep copycats out.

Filing your trademark is step one. Keeping it registered, monitored, and enforced is on you. Brand Bouncer handles all of it for $150 a quarter, so your brand stays yours.

Add Brand Bouncer →
Guest list:
✓ You
Copycats
SECURITY Members onlyYour brand. Your rules.
QuarterlyWatch report on your mark
$0Substantive refusals covered
FreeSearches on new marks
$150Per quarter, first mark
Why it matters

A trademark isn't set it and forget it.

You have to enforce it

Trademark law expects you to monitor and enforce your mark. Let copycats slide long enough and your protection gets weaker.

Deadlines don't wait

Registered marks have required declarations and renewals. Miss one and your registration can be cancelled.

Refusals get expensive

A likelihood of confusion or “merely descriptive” refusal costs $1,000–2,500 to argue. Unless you're a member.

What you get

The bouncer works the door.

Think of it like insurance for your trademark. We provide extra support for every member in the hopes that only a few will need it. That keeps the cost low and gives you peace of mind.

Your Trademark Watch ReportTrademark EXAMPLE®

All clear
2026 Q1

There were 3 cited marks in your search report, however none appear to be conflicting, similar, or troublesome.

2026 Q2

There were no new cited marks in your search report.

↑ A sample of what lands in your inbox every quarter.

01 · Maintain

We keep your registration alive.

  • Required declarations and renewals, filed on time
  • Updates when your LLC name, address, or details change
  • We stay your attorney of record
02 · Monitor

We watch for copycats.

  • Quarterly watch report on conflicting marks at the USPTO
  • Meets your duty to monitor and enforce
  • Spot an infringer? We email them from our law firm at no cost
  • Reduced rates on cease and desist letters
03 · Protect

The big stuff, covered.

  • Substantive refusals covered: likelihood of confusion and “merely descriptive”
  • Free formal searches on new marks (normally $200)
  • Reduced rates on enforcement
Pricing

Cheaper than one bad email from the USPTO.

Membership
$150/quarter

For your first trademark, plus $50/quarter for each additional mark.

1 mark$150/qtr
2 marks$200/qtr
4 marks$300/qtr
Add Brand Bouncer →
Substantive refusal, no Brand Bouncer$1,000–2,500

Our flat rate to argue it.

Substantive refusal, with Brand Bouncer$0

Covered by your membership.

No joining after the crash.

You can't sign up once an issue pops up. That'd be like buying car insurance after the accident and trying to get the claim covered. Add it when you file.

Questions

Bouncer FAQs.

Who can join?

Anyone whose trademark we're filing or have filed, whether it's still pending or already registered. Filed with a different attorney? We can move your mark over to us, as long as there's no open issue on it.

When should I add it?

When you file. Office actions show up during examination, so joining at filing means you're covered when it matters most. You can't join once an issue pops up.

What's a substantive refusal?

It's when the USPTO refuses to register your mark on the legal merits, most often for likelihood of confusion with another mark, or for being “merely descriptive.” We handle simple, non-substantive fixes for every client already.

I have more than one trademark. How does pricing work?

$150/quarter covers your first mark, and each additional mark is $50/quarter. If your billing got messy filing marks at different times, email hi@notavglaw.com and we'll consolidate it.

What if I cancel?

You can opt out, and we'll withdraw as your attorney of record. Any future maintenance filings, monitoring, or refusals would then be on you, or billed at our flat rates.

Let the bouncer handle the door.

Add Brand Bouncer →